THOMAS RIGHI
RUDOLF
Set design system
RUDOLF
Set design system

RUDOLF

Set design system

Rudolf considers modern chemical R&D a decisive agent of positive change that helps transform the textile industry.

Togheter with Rudolf - we created a series of films and a set design system for their brand. The concept is to show a new perspective on chemistry storytelling. A contemporary aesthetic with physical materiality based on natural elements. These set designs are playful but at the same time rigorous and evocative.

Rudolf considera la ricerca e sviluppo della chimica moderna un agente decisivo per la trasformazione positiva dell'industria tessile.

Insieme a Rudolf, abbiamo creato una serie di film e un sistema di set design per il loro brand. Il concetto è quello di mostrare una nuova prospettiva per la narrazione della chimica. Un'estetica contemporanea fatta di materialità e fisicità basata su elementi naturali. Queste scenografie sono giocose ma allo stesso tempo rigorose ed evocative.

SERVICES

Art Direction
Set Design
Branding

-
CREDITS

Art Direction - Thomas Righi, Rudolf
Set Design - Thomas Righi
D.O.P. - Fabrizio Pasqualetto
Editing and Compositing  Thomas Righi
Sound Design - Enrico Zavatta

RUDOLF

Set design system

Rudolf considera la ricerca e sviluppo della chimica moderna un agente decisivo per la trasformazione positiva dell'industria tessile.

Insieme a Rudolf, abbiamo creato una serie di film e un sistema di set design per il loro brand. Il concetto è quello di mostrare una nuova prospettiva per la narrazione della chimica. Un'estetica contemporanea fatta di materialità e fisicità basata su elementi naturali. Queste scenografie sono giocose ma allo stesso tempo rigorose ed evocative.

Rudolf considers modern chemical R&D a decisive agent of positive change that helps transform the textile industry.

Togheter with Rudolf - we created a series of films and a set design system for their brand. The concept is to show a new perspective on chemistry storytelling. A contemporary aesthetic with physical materiality based on natural elements. These set designs are playful but at the same time rigorous and evocative.

SERVICES

Art Direction
Set Design
Branding

CREDITS

Art Direction - Thomas Righi, Rudolf
Set Design - Thomas Righi
D.O.P. - Fabrizio Pasqualetto
Editing and Compositing  Thomas Righi
Sound Design - Enrico Zavatta

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Rudolf Film Series

Cycle-Logic

Upcycling of post-consumer, disposable and non-returnable beverage PET plastic bottles into valuable textile chemistry.

Bionic Finish Eco

Fluorine-free water repellent textile finishing agents for ultimate performance.

Aspirational Chemistry

Modern, chemical R&D is a journey of discovery and a decisive agent of positive change that helps transform the textile industry.

Bio-Logic

Bio-Logic actively promotes the use of bio-based ingredients.

Rudolf Film Series

Cycle-Logic

Upcycling of post-consumer, disposable and non-returnable beverage PET plastic bottles into valuable textile chemistry.

Bionic Finish Eco

Fluorine-free water repellent textile finishing agents for ultimate performance.

Aspirational Chemistry

Modern, chemical R&D is a journey of discovery and a decisive agent of positive change that helps transform the textile industry.

Bio-Logic

Bio-Logic actively promotes the use of bio-based ingredients.

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